Taster Package Offer for Business Club Members

IMPR is delighted to offer Northwest Business Club members a budget conscious priced ‘taster’ public relations package, specifically aimed at start-ups and small to medium businesses that may have never used the services of a PR company. The aim of this inclusive package is to offer a cost effective PR solution for one fixed price of £1500 which includes a whole raft of services. IMPR prides themselves on offering an unbeatable, results driven service that is second to none.

Appetiser

The taster is a basic but effective package aimed at raising the profile of your business to your target market. Test the water and see if it brings the results you desire.

- An evaluation meeting with our Account Director and Senior Account Manager to discuss how PR can help your business grow (perhaps to increase sales), discuss possible promotional opportunities, to devise an event or simply raise your profile.

Main Course

- Creation of a tailor made media distribution list. This list will allow us to directly target journalists and decision makers who will be interested in hearing about you and your services

- Production of two news releases – this could be an announcement explaining a new product, company relocation, a new service, the creation of new jobs, board changes, the possibilities are endless. We will carefully craft the story to ensure maximum news impact and penetration of the key messages you wish to communicate

- Photography – we want your story to make the news, so as part of your package a photographer will be commissioned to take a press style shot.

This photograph will accompany your news release

- Mail out – Once you have approved your news release, we will send the release and photograph to a list of targeted journalists

- We will endeavour to contact all journalists distributed to, to ensure they have received the package and assess how they will utilise it

- One to one media interviews – being interviewed by the press can be a harrowing experience. We will accompany you if a journalist requests a face to face interview with you.

Dessert

- Media evaluation report – a thorough report will be prepared for you that contains a breakdown of what we have done for you, including:

• A full report of conducted activity 
• An return-on-investment evaluation of coverage gained for you
• Copies of coverage gained in all publications
• A written evaluation of the work conducted, results achieved, and possible future directions

- Campaign Review meeting – this meeting will allow you to talk directly to the professionals that have conducted the work for you, and gain a first hand assessment of the effectiveness of the activity conducted for you. Additionally, we will explore the further possible avenues of your business that PR could help enhance.

A wholesome diet of taster PR, all for a slimming price of: £1,500

For more information call Paul Patton on 0161 236 0008
Visit: www.impactmediapr.com