Eg.G Produces M.E.N. Arena Website Campaign
01 July 2005 |
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Following the success of Eg.G’s ‘Winner!’ campaign in 2003, Manchester Evening News Arena has commissioned Eg.G again to deliver a billboard and six-sheet campaign to advertise the launch of their revamped website. The campaign will contribute to the Arena’s status as the ‘busiest concert venue in the world’, with record ticket sales of 861,041 in 2004. It is set to appeal to the Arena's wide audience. Customers are urged to use the website to be the first to find out what’s on at the venue, book online and get the latest gossips.
Commenting on the appointment, Sharon McKoy-Beckett, Sales & Marketing Director of the M.E.N. Arena said:
"I'm always impressed by Eg.G's consistent and strong creative ideas. They have a unique ability to translate a brief into not only the most creative solution, but into one which delivers results. Their work on our advertising campaign have exceeded all our expectations".